Books by WSU alumni and friends

Business

1. 

   Case Studies in Performance Management: A Guide from the Experts

   By Tony Adkins '91

    

   If you're looking for a way to dramatically improve your company's performance and get back its competitive edge, Case Studies in Performance Management: A Guide from the Experts will show you how other businesses, driven to remain competitive by changes in their industries, learned to work smarter using ABC/PM in today's tough business environment.

   Noteworthy commentary from experts in the field including Ashok Vadgama and Alan Stratton helps you understand ABC/PM and how to execute its sound strategies in your own business.

   

   

    

2. 

   Is Self-Employment for You?

   By Paul E. Casey '75

    

   This is the one business book every would-be entrepreneur should read before taking the plunge.

   Read a review from WSM

   

   

    

3. 

   The Goal

   By Eliyahu M. Goldratt and Jeff Cox

    

   Recommended by Pamela Henderson, business and marketing professor. A novel about a plant manager whose business is failing and whose marriage is falling apart. His efforts to make the plant profitable and bring the workers on board illustrate state-of-the-art management principles.