 Jim Torina '84 and Talyst have achieved phenomenal growth in the field
of patient safety. "I'm not a pharmacy guy. It's pure logistics . . . .
We're trying to get people better through process management." Photo by
Matt Hagen.
Nothing short of the opportunity to make the world a better
place while making a lot of money could have lured Jim Torina '84
out of his retirement. He’d already made a fortune building
high-end homes around the Puget Sound and was happily surfing in
Mexico.
Torina wasn’t about to give up his hard-earned surfing for just
any tantalizing deal.
But this was different.
First, here was this clear need: According to a report from the
Institute of Medicine of the National Academies, medication errors
harm at least 1.5 million people a year. The medical costs of
treating drug-related injuries occurring at hospitals alone amount
to at least $3.5 billion annually.
The solution to this problem was correspondingly clear: Track
the drug, from its entry into the hospital pharmacy’s inventory to
the moment the patient ingests it, with bar codes.
And get this: No one else was doing it.
Torina got the idea from Tom McCarthy, who had worked with a
large drug distributor and apparently knew a need when he saw
one.
“When I met him,” says Torina, “we were in a hospital room with
his mother. There were posters and wristbands all over the room,
‘don’t give her this med, she reacts badly.’ Twice while I was
there, they tried to give her that med.”
Torina hung up his retirement shoes, as he puts it, joined with
McCarthy to start a company called Talyst, and ponied up the money
to operate for a year.
That was five years ago. Since then, the clear need and its
solution have translated into Talyst’s growth of 300 percent
a year, four years in a row. That quick growth has given Talyst a
strategic advantage, enabling it to keep competitors at bay. Torina
hopes to continue that rate of growth, without having to go
public.
Toward the end of 2006, Talyst had 112 employees and received a
$20 million cash infusion. Torina planned to add another 120
employees this year. He plans on 1,000 by the end of the
decade.
Talyst’s success is based largely on computerized tracking and
record keeping, eliminating wherever possible the chance of human
error.
Built on intelligent software, the Talyst system comes in
various forms, or rather, stages. A complete system combines the
managing software with automated storage and retrieval. A machine
in the pharmacy automatically dispenses a patient’s daily
medications sealed in a plastic strip in the order they are to be
taken, each marked with a bar code.
Back in the patient’s room, the nurse uses a portable scanner to
record the single-dose medication, then scans the patient’s
wristband to make sure the bar codes match, and the record is
complete. The system also provides inventory control and
just-in-time ordering as well as security.
“Patient safety, FDA regulation, cost benefits that are going
into place, pharmacist shortage, supply chain requirements, 16
percent of hospital budgets now in drugs—all these planets just
lined up right in a row for us,” says Torina.
In 2004, the FDA mandated that every drug going to a patient’s
bedside must have a barcode on it. Problem was, the manufacturers
didn’t have the technology to put a barcode on every pill. As a
result, they simply pulled 30 percent of their drugs from the
market.
“The magic,” says Tim McMenamin, Talyst’s vice president for
marketing, “has been putting the barcode on each single unit of
use. And that’s really where we snuck into that market.”
It’s not as if no one else recognized the obvious opportunity,
though Talyst has only one major competitor. But that competitor’s
components do not match well with other systems within the
hospital. And there’s the competitive advantage, says Torina.
“We play well with others.”
“Hospitals have made this huge investment in systems, pharmacy
information, wholesale ordering, bedside scanning systems, et
cetera,” says McMenamin. Talyst connects them.
Given the fact that there are more than 40 different bar code
systems in operation, coordinating them with existing hospital
inventory systems and so forth is no simple task. Again, Talyst’s
system has the advantage of interpreting and converting those bar
codes.
Torina’s enthusiasm for his venture is infectious. He is clearly
very pleased with its success. And with himself. But his
satisfaction is disarming rather than off-putting. This is someone
who knows exactly what his talent is.
“I’m not a pharmacy guy,” he says. “It’s pure logistics. We’re
not trying to make people well. We’re trying to get people better
through process management.”
Torina had already begun to hone his management skills while at
Washington State University. As a sophomore, he joined the
Northwestern Mutual Life College Unit program and was directing it
by the time he was 20. Three years in a row, he led the WSU program
to top production honors and finished as the #1 manager in the
country. At the same time he was platoon leader in the U.S. Marines
PLC program.
Talyst’s next move stretches Torina’s grin even further. The
company has honed the efficiency of its system on the hospital and
long-term care markets. By the end of 2006, it had installed
systems in more than 200 hospitals. But even larger is the home
market.
“We manage the 11 prescriptions the average 65-year-old is on
and dispense in order, as you’re supposed to take them,” says
Torina.
“We’ve got a simple goal,” he continues. “Forty to 50 million
people on our machines in 10 years, all paying 20 to 50 bucks a
month.”
—Tim Steury
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