 Jill Harding '92 has encouraged her staff at Lewis and Clark National
Historical Park at Fort Clatsop to speak from the viewpoints of the
Expedition's common men. Photo by Bill Wagner.
When Jill Harding was growing up in Maple Valley, Washington,
there was a patch of woods on her street where she nurtured a love
of nature. Then the trees vanished, victims of urban development
elbowing out from Seattle and Tacoma.
“Those woods won’t be there for other kids,” Harding says, a
twinge of sadness still in her voice.
Yet here she was on a sunny August morning, helping to preserve
a much different development site: the Lewis and Clark Expedition’s
200-year-old winter encampment. The land surrounding Fort Clatsop
in northwest Oregon once more is cradled by conifers.
Harding (’92 Wildlife & Wildland Rec. Mgt.) is the chief of
visitor services for the Lewis and Clark National Historical Park.
The collection of parks includes Harding’s post at the fort, an
exhibit near Astoria that depicts the life of Lewis and Clark’s
Corps of Discovery during the famously dreary winter of
1805-06.
The expedition’s bicentennial placed Harding in the path of
throngs of tourists retracing parts of Lewis and Clark’s 4,000-mile
route to the Pacific Ocean.
After graduation, Harding landed a job as a National Park
Service seasonal ranger at Fort Clatsop, earning a permanent job
there three years later. Since 2002, she has overseen the “front
line” interpreters and attractions that helped draw 245,674
visitors in 2005.
“We’re the ones that are throwing the party,” she says of her
crew, which during the summer swells to about 40, including
employees and volunteers.
“She’s a very, very creative person,” says Chip Jenkins,
superintendent of the historical park. “When there’s something that
needs to be done, we turn to Jill and she does it.”
Harding has needed to do plenty to gear up for the bicentennial.
She and her staff updated exhibits, films, and publications to tell
a fuller story, including perspectives of Clatsop Indians and other
tribes whose ways of life changed forever when settlers followed
Lewis and Clark.
The bicentennial enabled the development of new attractions that
will long outlive the anniversary, including the
six-and-a-half-mile Fort to Sea Trail, with a trailhead at the
fort, and the Salt Works in present-day Seaside, where Lewis and
Clark’s men boiled sea water to obtain salt.
Meanwhile, the Park Service struck a partnership with Oregon and
Washington to tie the region’s rich collection of historical sites
into one park, a collaboration that had never been tried on such
scale before.
And then in late 2005, an errant ember from an open fireplace
transformed the rustic 50-year-old Fort Clatsop replica into a pile
of charcoal overnight.
“The next morning at nine o’clock Jill was there with her staff
. . . and she worked to make sure that people were still welcomed,
even though the fort had burned down,” Jenkins says. Harding turned
the fire itself, as well as the archaeological excavation and
rebuilding project that quickly followed, into “teachable moments”
for visitors.
At Fort Clatsop, under Harding’s direction, interpreters dress
in period costume but don’t necessarily pretend to be specific
members of the expedition. They do tell the tales in unexpected
ways. For example, Harding encourages her staff and volunteers to
speak from the viewpoints of the expedition’s common men.
“Most people know the big names of the expedition,” Harding
explains. “In any situation, if you want to get the scoop about the
big guns, you talk to the enlisted men.”
“They pay a lot of attention to authenticity there. I think they
do it in a very powerful way,” says Sam H. Ham, a professor of
communication psychology at the University of Idaho. “Unlike some
other operations in a similar ilk, they do it in a way that isn’t
cheesy.”
Ham (’74 For. Mgt., ’78 M.S. For. & Range Mgt.) also is
director of the Center for International Training and Outreach and
an expert in nature-based tourism. When he leads international
groups around the Pacific Northwest to glean ideas for operating
their own country’s tourist attractions, he likes to schedule a
stop at Fort Clatsop. Not only is the site managed well, Ham says,
but his groups see an effective and respected female
manager—-something they might not experience in those countries
where women are less often promoted to positions of leadership.
“I want them to see good role models, people who have good
integrity,” Ham says. “Jill certainly [has] filled that bill in
flying colors.”
—Eric Apalategui
For more information about Fort Clatsop and other attractions in
the Lewis and Clark National Historical Park, click here, or call
503-861-2471, ext. 214.
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